Stop paying for part-exchange figures and start paying for buyers who turn up.
We run your Google Ads, and Meta alongside it, for dealerships that want buyers on the forecourt. It is measured at the booked test drive, never at the click.
Locked
7 minutes inside a real client ad account: where the budget went, what we cut, and what it did to the cost per booked job.
Unlock and watchUnlock the walkthrough
7 minutes inside a real client ad account. The searches that were burning the budget, what we cut and why, and what it did to the cost per booked job. Opens the moment you send this.
Reported on booked jobs, not clicks · Month to month, no contracts · Your account, your data, your card
Built and run by a 20-year marketer. Trusted by businesses like:


Our 3S Grow Method
Never buy clicks. Buy test drives.
Become searchable When they are looking for you.
They search. You are the first name.
Someone types what they need. Your listing climbs past the two above it, and the call comes to you.
They ask an assistant. It names you.
More people ask ChatGPT who to call. It answers with the business whose pages answer the question.
Broad match? You are funding tyre kickers.
Get seen Catch them when they are browsing.
They are not looking yet.
Your post lands in the local feed anyway, between the things they actually scrolled for.
Hundreds nearby now know the name.
The reach ticks up. Next time something breaks, they already know who to call.

Counting enquiries, not cars sold? You are guessing.
Stay sticky Be the name they remember.
One job becomes the next.
A past customer recommends you in a chat. That referral is the cheapest lead you will ever get.
They come back on their own.
A follow-up months later, and the customer you already won books again.
Real numbers, once the leak is closed
One service business, not a dealership, 60 days, the same ad budget. The full write-up is on the case studies page.
Cost per acquisition after 60 days, on the same ad budget.
Sales in 60 days. The number the owner noticed before any report did.
Waste on a tightly managed account, against a neglected one. Audit figures, not ours.
After previous cooperation with another marketing agency that was almost without results, we achieved greater results here after just a few weeks than with the previous agency in six months.
There is a lot of improvement in patient response. Basically, it has increased by at least 30%, if not more.
The guys know what they're doing, which is very valuable these days. We've been working together for 6 months and the results are great.
Six channels, one destination
Each one reaches a buyer at a different moment. Most businesses need two or three of them, not all six, and picking the wrong ones is the expensive mistake.
- GBP management Own the map pack
- LSA management Google Guaranteed, set up once
- Google Ads Calls, not clicks
- SEO Compounding organic
- AEO Answer engine optimization
- Meta Ads Demand gen on FB and IG
- 02Service + step Website Converts the click Built by us
- 03Step Appointment Booked on the calendar
- 04Step Closed deal Revenue in the door Where we measure our work. Not clicks.
Same budget. Three very different months on the forecourt.
There are three ways to spend this money. Doing it yourself means Google's recommendations, which are written to spend your budget, and an evening in a confusing interface after a day on the pitch. A typical agency means a twelve-month contract, a junior on the account and a report about clicks. We mean weekly hands on an account you own, reported at the booked job.
| What matters | Oursdone-for-you | A typical agency | Doing it yourself |
|---|---|---|---|
| Reported at the booked job | ✓ | clicks and impressions | guesswork |
| Tracking wired to phone, form, booking | ✓ | counts button clicks | × |
| Weekly hands on the account | ✓ | monthly report | when you remember |
| Negative keywords tended weekly | ✓ | set once | × |
| You own the account, data and card | ✓ | often theirs | ✓ |
| Ad spend never marked up | ✓ | often a cut | ✓ |
| Month to month, no contracts | ✓ | twelve-month contract | ✓ |
| Run by the person who scoped it | ✓ | whoever started Monday | you, after hours |
| Told to pause when it is not paying | ✓ | × | hard to tell |
Want to see the difference on a real account? Watch the 7-minute walkthrough.
How it works
30 minutes on Google Meet. We open your ad account together, or talk through what you have tried, and you see which searches are eating the budget before the call ends.
The first 30 days. We find the leak, cut the searches that only ever bring a valuation request, and get every call, form and test drive booking counted against the keyword that caused it. Then we scale what is left.
Weekly hands on the account, budget moved to the stock that is sitting and the searches that are booking, and one number you can read: what a booked job costs you this week.
Pricing
Pricing on the page. Ad spend on your own card.
Management only. Ad spend is separate and sits on your own card. Under about £2k a month in spend we say no and sell you an hour of consulting instead.
Management only, both platforms, one report. Google for the buyer at the moment of intent, Meta to stay in front of everyone else. Scales with scope and ad spend.
I want this, let's call- Campaign audit and a written plan first
- Search campaigns built on buyer intent, Local Services Ads where you are eligible
- Meta campaigns built from your own footage and offers, never boosted posts
- Ad copy that filters out price-shoppers
- Weekly hands on both accounts
- Negative keyword lists tended weekly
- Call tracking tied to the keyword and the ad
- Cost per booked job, by channel
Search, answers and both ad platforms at once. For businesses that want to be unavoidable in their area. We bring more, you decide less.
I want this, let's call- Local SEO: profile, map pack, service and location pages
- AI Search & AEO: entity, schema, answer-first content
- Local link building and review system
- Landing pages built for the campaigns, not repurposed
- GTM container and GA4
- Conversion tracking for calls, forms and bookings
- Call tracking and Meta Pixel
- Cross-platform attribution and one report you can read
- Monthly reporting call
- Priority support, answers within 24 hours
- The person who scoped it runs it
- Month to month, no contracts
Ad spend is separate and goes straight to Google on your own card. We never mark it up and never hold the account. Management fees rise as spend and scope do, and we say so upfront. Tracking & Data Setup is £650 one-time on its own and included free with the All in One System.
Not sure what you would be paying for? See inside a real account in 7 minutes before you book.
Book a free call
with Michal
30 minutes on Google Meet. Pick a slot that suits you and the invite lands in your inbox straight away. We look at your ad account, or at what you have tried, and you leave with a plan you can act on, whether we run it or not.
20 years in online marketing, 200+ ad accounts, and he runs yours himself.
Pick a time
30 minutes on Google Meet with Michal. Have your ad account open if you can, and we find the leak together.
Book a free callNothing suits? Send a message with two times that work and Michal takes the first one free.
Questions car dealership owners ask before they spend
Most of our enquiries just want a part-exchange figure. Can the ads stop that?
Not stop it, but you can stop paying so much for it. Valuation searches and buying searches look alike to Google and nothing alike to you, so we split them, write ad copy that filters, and build the negative list around the words that only ever bring a valuation. Then we count what a booked test drive costs you next to what a valuation enquiry costs you. Once both numbers are on the page, the budget moves on its own.
Our stock changes every week. Can the ads keep up with the forecourt?
Yes, because the account is built around the stock you actually have. Cars that sold stop being advertised, and budget follows the stock that is sitting. Where a feed of your inventory can be wired in we do that, and where it cannot we build around make, model and body type instead. Spend shifts again around the March and September plate change, because the searches change with it.
We already pay for the big listing sites. Why add Google Ads?
A listing site only reaches the buyer once they are already on the listing site, and by then you are one row in a price-sorted list. Search catches them earlier and sends them to your own page, not a page that also shows the dealer down the road. It is not either or. Most owners keep the listings and add search so they are not renting all their demand from one place.
How much do we need to spend on ads for this to make sense?
About $2.5k£2k a month in ad spend, on top of the fee. Under that the management fee eats the budget before a click is bought, so we say no and sell you an hour of consulting at $140£110/hr instead. A cheaper agency takes the retainer and lets you find out in month six.
The last agency burned our budget. Why would this be different?
Ask them one question: what did a booked test drive cost us last month? If the answer comes back in clicks or impressions, they were selling you traffic. Inherited accounts usually fail on the same three things: broad match with no negative list, tracking that counts button clicks instead of calls, and nobody touching the account between reports. We fix those first, tie every enquiry to the keyword that caused it, and report on the cost per booked job.
Who owns the ad account, and what if it does not work?
You own all of it. The account is in your name, your card is on it, and the tracking sits in your own containers, so you can check the spend any day of the week. If the cost per booked job is not moving the right way by day 30, you hear it from us and the advice is to pause, not to spend more. It runs month to month, so nothing holds you in while you decide.
Find out what a buyer is really costing you
One call. 30 minutes. A clear read on where the budget goes and what a booked job should cost you, whether we run the account or not.
Book a free callOr watch the 7-minute walkthrough first.



