A new website in 7 days
A new website does not take months of meetings. The day-by-day of a 7-day build, what we need from you, and how little of your week it takes.
Blog
Ten topics on websites for service businesses: speed, mobile, local search, WordPress and what a 7-day build looks like. Each one is written for 30 trades. Pick yours below.
Website maintenance is eating your time
What it costs you when every small website change waits on someone else, and what changes when updates go live within a day instead of a week.
WordPress is a dinosaur
Why the WordPress admin panel stopped being an advantage for small service businesses, what it costs in speed, security and upkeep, and what replaces it.
Website speed is losing you jobs
Slow pages lose visitors before they read a word. What the research says about load time and abandonment, and why speed is a business problem.
Website conversion rate: same traffic, more jobs
Conversion rate is the share of visitors who call or ask for a quote. Why it matters more than traffic, and how to see how your own site performs.
The referral leak: an outdated website loses jobs
Referred customers still look you up before they call. How an outdated website quietly undoes word of mouth, and what a referral expects to find.
Your site looks fine on a computer. Customers are on a phone
Customers judge your website on a phone, in a hurry, with one question in mind. What a poor mobile experience costs and what to check on your own site.
Google's top 3: local SEO
How local search picks the three businesses shown on the map, why most owners are not among them, and what it takes to move into that group.
Why the worse company wins your jobs
Why a weaker competitor can stay fully booked while a better company waits for calls, and how to win back the customers who choose on first impressions.
Your website isn't broken, it's just not booking jobs
Why a site that looks fine can still leave the schedule half empty, the signs to look for, and what a website that books work does differently.