24.2K followers

Starting a catering business

How to start a Catering Business.

Starting a catering business: what it costs, what you can earn, the permits you need, and the step-by-step path from your kitchen to your first booked event.

Stats about catering

1 per 7,800 people
Local density
Higher in event-heavy cities
$360k/year
Avg. revenue
Owner-operator with part-time crew
$96k/year
Owner take-home
Margins tight on food cost

What you need before day one

Let me say what nobody else will. Most people who start catering don't fail because they can't cook. They fail because they priced a wedding like a dinner party, lost money on every event, and called it a business. Catering is not cooking. Catering is logistics, pricing, and selling, with food as the deliverable.

Here's why it actually works when you do it right. Deposits hit before you buy a single ingredient. Per-head pricing means a 200-person wedding is one sale, not two hundred. Margins on beverages and packaged menus are obscene compared to a restaurant. You don't need a storefront, you don't need foot traffic, you need a permitted kitchen and a booking calendar.

Most aspiring caterers get stuck on the permits because nobody warned them. A home kitchen will not pass inspection in most states. You need commissary access, food-safety certification, and an entity that can carry liability insurance before you can quote a corporate gig. Do the paperwork first. Then the kitchen, the gear, the brand, the website, and your first tasting. In that order.

  • $10k–$50k Startup cost Commercial kitchen access, equipment, license, insurance
  • 4–12 weeks Time to first $ Faster once food-safety and kitchen permits clear
  • Required Licensing Food handler permit, kitchen inspection, business license
  • Permitted kitchen Hardest part Home kitchens rarely pass; budget for commissary access

Honest check: is starting a catering business for you?

Yes, keep reading if

  • You've worked in the trade (or alongside it) and you know the job
  • You're ready to register, license, and insure properly. No shortcuts.
  • You can put $5k–$50k of your own skin in (van, tools, software, website)
  • You'll answer the phone yourself for the first 6–12 months
  • You're done waiting for someone else to give you a raise

Skip this and read something else if

  • You're chasing a "passive income" pitch
  • You want a six-figure salary in month one
  • You want to skip the license and "see how it goes"
  • You expect leads to roll in without picking up the phone
  • You want everything outsourced from day one

What you can realistically earn from a catering business

Solo / home-based
$5k–$12k / morevenue
$3k–$8k / moowner profit

Your own cooking plus small parties and corporate drop-offs.

Owner + crew
$20k–$50k / morevenue
$6k–$15k / moowner profit

Event staff and a rented kitchen. You sell, they execute.

Full event company
$80k+ / morevenue
$20k+ / moowner profit

Venue contracts, a brand, and a manager running events.

Ballpark monthly ranges for a typical US operation. Your market and pricing move these.

Your path from $0 to your first call

The order to actually do this in. Each step links a deep-dive guide.

  1. Know your numbers Startup budget, food cost ratios, and the per-head price you need to break even. Write it down before you cook a thing. Read the guide →
  2. Register & get permitted Form the entity, get food-safety certified, secure commissary or commercial kitchen access, and lock in insurance. Read the guide →
  3. Equip your kitchen Cooking, transport, and serving gear plus a few months of runway. Budget $10k–$50k. Read the guide →
  4. Brand & logo Pick a name that travels on a wedding invite and a logo simple enough to print on a chef coat. Read the guide →
  5. Launch a website that converts Where event clients see your menus and request a quote. This is the one thing we build for you on day one. Get your website →
  6. Book your first event Run a tasting, hit up two local venues, and price your first booking to be profitable. Then you graduate to the grow track. Read the guide →

How working with us actually goes

No retainers, no jargon, no 12-month contracts. You pick what you need, we do the work, and you keep the keys.

  1. 01

    Diagnose

    Free 30-minute call. We figure out where you really are and what the next dollar of effort should go to. Honest read on whether we can help. If we can't, we'll point you at someone who can.

  2. 02

    Plan

    We build your full business plan with you. Numbers, target market, launch sequence, what to spend and what to skip. The thing you don't write yourself because you're busy.

  3. 03

    Build

    We build your website. Fast, clear, conversion-focused. The one thing you should not DIY when you're trying to take your first call this month.

  4. 04

    Grow

    Ongoing playbooks and articles you can read in five minutes, plus a Slack thread or call when you're stuck. You run the business. We're the brain you call when something's off.

Starting a catering business: guides

Michal Mujgos Written by Michal Mujgoš
  1. A caterer packing labeled chafing dishes and prep containers into a van before an event, in a natural documentary style.

    How to Start a Catering Business Step by Step

    The exact order to start a catering business: ServSafe, commissary contract, LLC and permits, insurance, first menu, test event, then book. An 8-week launch sequence.

  2. A caterer at a laptop tallying startup costs beside stacked hotel pans and a chafing dish on a stainless prep table, in a natural documentary style.

    How much do you need to start a catering business

    What it really costs to start catering: a commissary-based launch runs $8k to $20k, a full commercial buildout $80k to $250k, and deposits fund your first events.

  3. A caterer reviewing a health department permit application and a commissary kitchen agreement at a desk with a laptop, in a natural documentary style.

    How do I set up and register a catering business

    Register a catering business in order: LLC and EIN, ServSafe Manager cert, a signed commissary agreement, the catering and health permits, then insurance certs.

  4. A caterer loading covered chafing dishes and trays into a van for an off-premise event, in a natural documentary style.

    Best way to start and get into catering business

    Start catering lean: rent a commissary by the hour, book weddings on signed deposits, price at a 30% food cost, and skip the buildout until the calendar is full.

  5. Insulated catering transport carriers, sheet pans, and covered chafing dishes staged on a stainless commissary prep table, in a natural documentary style.

    Buying equipment and supplies for catering business

    What catering gear to buy versus rent: own the transport and hot-holding chain for $3k to $8k, rent chafers, linens, and china per event, and never buy a walk-in.

  6. A plated fine-dining catering course on a linen-set table at an event, photographed in a natural documentary style.

    How much profit can a catering business make

    Catering nets 8% to 15% on a well-run event, but the number is built from a 30% food cost, labor, and rentals. See the per-event P&L and which jobs actually pay.

  7. A caterer's logo rendered in gold foil on a folded wedding menu card beside a place setting, in a natural documentary style.

    How to Make a Logo for a Catering Business

    How to make a catering logo brides trust: the right file formats, Canva vs a designer, colors and type that read premium, and where it has to work.

  8. A catering website open on a smartphone showing a food gallery and a Get a Quote button, held over a prep counter, in a natural documentary style.

    How to Make a Website for a Catering Business

    How to build a catering website that books events: a quote form above the fold, a real food gallery, sample menus, reviews, and mobile speed that converts.

  9. A caterer reviewing an event costing spreadsheet and a signed contract at a desk in a commercial kitchen, in a natural documentary style.

    How to Start a Catering Business: The Ultimate Guide

    The complete guide to catering economics: business models, food-cost math, per-head pricing, staffing ratios, deposits, and the levers that decide whether you profit.

  10. A home cook packing prepared trays into insulated carriers for a first paid event, in a natural documentary style.

    Start a Catering Business With No Money and for Free

    You can't skip the license, insurance, or a legal kitchen, but you can start catering near-free by pre-selling events and letting the 50% deposit fund the first job.

  11. A licensed commercial catering kitchen with stainless prep tables, hood, and a delivery van at the loading door, in a natural documentary style.

    Identifying the Ideal Location for a Catering Business

    For a caterer, location means a licensed kitchen and a drive-time radius, not foot traffic. Compare commissary rental vs. build-out and a 45-minute service zone.

Don't reinvent the wheel.
Copy what works.

Experience the future of catering with our ready-made website templates. Start optimizing your digital presence today!

Get Your Website →

Common questions about catering

The questions people ask us most before they start.

How much does it cost to start a catering business?

A home- or rented-kitchen start runs roughly $10k–$50k: commercial kitchen access, core equipment and serving gear, permits, insurance, and a simple website. Owned kitchen space pushes it much higher.

Read the full guide →
Do I need a license to start a catering business?

Yes. Almost every state requires food-safety certification, a permitted commercial kitchen, and a business license, plus liability insurance. The setup guide walks through registration step by step.

Read the full guide →
Can I run a catering business from my home kitchen?

Almost never. Most jurisdictions require a commercial, inspected kitchen for paid catering. Many caterers rent commissary time by the hour before they can afford their own space.

Read the full guide →
How much profit can a catering business make?

Solo caterers commonly clear $60k–$120k in their first year or two. Margins are strongest on beverages, corporate accounts, and packaged drop-off menus, weakest on labor-heavy plated weddings.

Read the full guide →
What equipment do I need on day one?

Hot boxes and insulated transport, serving and chafing gear, your core cooking kit, and a vehicle that can move it all. You do not need a fully built-out commercial kitchen to take your first booking.

Read the full guide →
Do I need a website to launch?

Yes, even before the first tasting. Event planners and brides vet you online before they reply. A clean menu page, real photos, and a fast quote form beat anything fancy.

Read the full guide →

Newsletter: Grow exponentially in just 5 minutes

Newsletter with Exponential frameworks to build unstoppable growth.